T-Series (company) (Part 3)

Karishma Mishra
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T-Series' first original film soundtrack release was for Lallu Ram in 1984, with music scored by Ravindra Jain.[citation needed] The company's breakthrough came when it released the soundtrack for the 1988 Bollywood blockbuster Qayamat Se Qayamat Tak (also known as QSQT), directed by Mansoor Khan and starring Aamir Khan and Juhi Chawla. The Qayamat Se Qayamat Tak soundtrack, composed by Anand-Milind and written by Majrooh Sultanpuri, became the best-selling Indian soundtrack album of 1988 and one of the best-selling Indian soundtrack albums of the 1980s,[23] with more than 8 million units sold. The biggest hit song from the album was "Papa Kehte Hain", sung by Udit Narayan and picturised on Aamir Khan. T-Series founder Gulshan Kumar soon played a key role in Bollywood's cassette boom of the late 1980s with his affordable T-Series albums.

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T-Series later became a leading music label with the release of Aashiqui (1990), directed by Mahesh Bhatt. The Aashiqui film soundtrack album, composed by the duo Nadeem–Shravan, sold 20 million units in India, and is the best-selling Bollywood soundtrack album of all time. A cover version of "Dheere Dheere" from Aashiqui was later sung by Yo Yo Honey Singh and released by T-Series in 2015.

T-Series was largely responsible for sparking a boom for the Indian music industry in the early 1990s. Many of the best-selling Bollywood music albums of the 1990s, particularly those composed by Nadeem–Shravan, were released under the T-Series label. Besides music production, the company also began venturing into film production. The annual earnings of T-Series grew from ₹20 crore ($16 million) in 1985 to ₹200 crore ($88 million) in 1991,and by 1997 had reached ₹500 crore ($140 million).

Karishma Mishra
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